Rebuilding forests and cleaning oceans to give back to the earth
Every purchase helps restore ecosystems, protect coastlines, and create meaningful environmental impact.
HOW IT WORKS — EVERY PURCHASE MAKES AN IMPACT
At Erth Stone, every purchase directly supports planet‑restoring work. Through our partnership with Eden Plus, Good API and Plastic Bank we fund verified environmental projects that deliver measurable, transparent impact — turning everyday purchases into meaningful action that protects the world we rely on.
Plastic pollution and deforestation continue to threaten ecosystems, wildlife, and climate stability. Trees remain one of our most powerful tools for restoring balance, absorbing carbon, rebuilding soil, and supporting biodiversity. Your order helps tackle these challenges in a simple, tangible way by contributing to projects that rebuild forests, clean oceans, and empower the people doing the work on the ground.
WHY ERTH STONE?
At Erth Stone, we work with the earth every day and that comes with a responsibility. The materials we offer help shape meaningful outdoor spaces, but we never forget the landscapes and ecosystems they come from. Our mission is simple: honour the planet, protect what sustains us, and give back through real, measurable action with every order.
1 TREE PLANTED
With each purchase, we fund the planting of one tree in areas affected by deforestation. These trees help restore ecosystems, support wildlife, and rebuild the natural balance. Eden Plus works directly with local communities to plant and care for each tree, ensuring long-term impact and fair-wage employment. A single mature tree can absorb up to 22 kg of CO₂ annually — making reforestation one of the most effective natural solutions to climate change.
5 PLASTIC BOTTLES
Every order also removes the equivalent of five plastic bottles from oceans, rivers, and coastlines. Our clean-up partners collect, sort, and responsibly process plastic waste before it can harm marine life or enter the food chain. Just 1 kg of ocean plastic can break down into over a million microplastic particles — the kind that spread through water, soil, and even the air we breathe.
THE STATE OF OUR PLANET
11 MILLION TONNES
OF PLASTIC ENTER THE OCEAN EVERY YEAR. THIS IS THE EQUIVALENT OF A GARBAGE TRUCK DUMPING PLASTIC INTO THE SEA EVERY 60 SECONDS.
400–1000 PIECES
APPROXIMATELY 11,500–14,500 PEOPLE VISIT SNOWDON EVERY WEEK, LEAVING AN ESTIMATED 400–1,000 NEW PIECES OF LITTER BEHIND.
BY 2060
GLOBAL TREE COVER IS PROJECTED TO SHRINK BY ANOTHER 10% — EQUAL TO LOSING AN AREA OF FOREST THE SIZE OF INDIA.
OUR MISSION
Every purchase supports tree planting, plastic removal and verified environmental action, helping restore the natural spaces we all depend on. This is our way of giving back to the earth that provides the stone we work with.
Reforesting Where It Matters Most
Every product plants a tree where restoration is needed most, helping rebuild forests, revive damaged landscapes, and support biodiversity.
Removing Plastic from Our Waters
Each purchase removes five plastic bottles from oceans, rivers, and coastlines, supporting clean-ups that protect marine life and reduce pollution.
Verified Impact You Can Trust
Every action is verified, tracked, and transparent, with trusted partners ensuring your purchase creates real impact from tree planting to plastic removal.
WHO ARE WE PARTNERED WITH?
Good API
The Good API connects us directly to trusted environmental partners and ensures every contribution is:
- Verified
- Audited
- Tracked in real time
- Ethically funded
- Transparently reported
Your impact isn’t symbolic — it’s documented, traceable, and genuinely meaningful.
EDEN PLUS
We are partnered with Eden Plus, a global environmental platform focused on reforestation, plastic recovery, and community‑driven restoration.
Their model is built on three core principles:
- Local empowerment — projects are carried out by people living in the communities they restore
- Verified impact — every tree planted and every bottle removed is tracked and documented
- Long‑term restoration — focusing on ecosystems that need help the most
Their work supports healthy forests, cleaner oceans, and fair‑wage employment — creating environmental and social impact at the same time.
PLASTIC BANK
Plastic Bank is a global social‑impact organisation that stops ocean‑bound plastic while improving the lives of the people who collect it. Their model turns plastic waste into economic opportunity, creating long‑term environmental and social benefits.
Plastic Bank’s impact is built on three core principles:
- Community collection — plastic is gathered by local collectors in coastal regions where waste is most likely to enter the ocean
- Verified recovery — every kilogram collected is recorded, audited, and digitally tracked
- Social impact — collectors receive fair, reliable income and access to essential benefits such as food, education, and healthcare
Transparency & Verification
We believe you should know exactly where your impact goes.
All environmental contributions are verified by third‑party organisations, and our partners provide GPS coordinates of planting sites and documented proof of ocean plastic removal.
Every claim we make is backed by real action.
Why It Matters
We rely on the earth for our materials, so giving back is part of who we are.
By integrating environmental action into every order, we’re building a business that restores more than it takes.
Your purchase doesn’t just improve your space.
It helps rebuild forests.
It helps clean oceans.
It helps support communities.
It helps restore the planet.
